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The Ministry of Women and Child Development has announced a change in the toll-free helpline number for POSHAN and Pradhan Mantri Matru Vandana Yojana (PMMVY). The new number 1515 will be operational from 1st November 2025, replacing the existing number 14408.
Analysis
- Purpose of Change
- Simplifies recall and improves accessibility for beneficiaries seeking assistance under POSHAN and PMMVY.
- Ensures a single, easy-to-remember point of contact for queries, information, and support.
- Transition Period
- Integration is in progress; users may face temporary difficulties connecting to the new number.
- Beneficiaries are advised to continue using 14408 during the brief transition phase if the new number is not reachable.
- Expected Benefits
- Enhances ease of access to government support services for pregnant women, lactating mothers, and children.
- Streamlines communication and ensures uninterrupted service delivery under key nutrition and maternal welfare schemes.
Static / Background Information
| Aspect | Details |
|---|
| Schemes Covered | POSHAN, Pradhan Mantri Matru Vandana Yojana (PMMVY) |
| Old Helpline Number | 14408 |
| New Helpline Number | 1515 |
| Effective Date | 1st November 2025 |
| Implementing Ministry | Ministry of Women and Child Development |
| Purpose | Facilitate easy access to scheme information and support services |
Updated - October 24, 2025 8:10 PM | News On Air