IN NEWS: “Shatavari – For Better Health” Species-Specific Campaign Launched by Ministry of Ayush
ANALYSIS
1. Launch of the Shatavari Campaign
- The Ministry of Ayush launched a nationwide species-specific campaign titled “Shatavari – For Better Health”.
- Led by Shri Prataprao Jadhav, Minister of State (IC), Ministry of Ayush.
- Senior officials including Vaidya Rajesh Kotecha (Secretary, Ministry of Ayush) and Dr. Mahesh Kumar Dadhich (CEO, National Medicinal Plants Board) were present.
2. Objective and Background
- Aim: Raise awareness about medicinal plants, particularly Shatavari, known for health benefits, especially for women.
- The Minister highlighted progress made by the Ministry over the past decade and praised NMPB’s role.
- Previous successful campaigns by NMPB include those on Amla, Moringa, Giloe, and Ashwagandha, contributing to wider medicinal plant literacy.
3. Role of Shatavari in Panch Pran Goal
- Shatavari is highlighted as essential for advancing women’s health.
- Linked to the Panch Pran Goal announced by the Prime Minister on 15 August 2022, aiming for a Developed India by 2047.
- Identified as a resource contributing to the holistic well-being of citizens, specifically women.
4. Institutional Activities and Support
- Insights provided on the Central Sector Scheme for Conservation, Development, and Sustainable Management of Medicinal Plants.
- The scheme focuses on long-term preservation and cultivation of medicinal species, including Shatavari.
- NMPB emphasized the agro-economic potential of Shatavari.
5. Financial Support
- Financial assistance of ₹18.9 lakhs will be given to eligible organizations to promote the Shatavari campaign.
- The support aims to strengthen awareness initiatives and promote wider adoption of Shatavari in public health systems.
6. Significance of Shatavari
- Recognized for multiple medicinal properties.
- Particularly beneficial for women’s health and enhancing immunity.
- The campaign will ensure wider community outreach and reinforce traditional medicine’s role in national health initiatives.
STATIC POINTERS
- National Medicinal Plants Board (NMPB): Nodal agency under the Ministry of Ayush for conservation, development, and sustainable management of medicinal plants.
- Panch Pran Goals (2022):
- Developed India by 2047
- Remove traces of colonial mindset
- Take pride in heritage
- Strengthen unity
- Duties of citizens
- Shatavari (Asparagus racemosus): An important herb in Ayurveda used for women’s reproductive health, immunity, and vitality.
Updated – 06 Feb 2025 ; 05:58 PM | PIB (https://www.pib.gov.in/PressReleasePage.aspx?PRID=2100345)